{"title":"Lily \u0026 Mortimer","description":"\u003ch3\u003eA note from WOWMOM\u003c\/h3\u003e\n\u003cp\u003e\"The sophisticated and timeless designs of Lily \u0026amp; Mortimer makes them a go-to brand for the modern mom and bub! \"\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003cspan\u003eDescription\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp class=\"gmail-para-style-body gmail-align-end gmail-_04xlpA gmail-direction-ltr\"\u003eLily \u0026amp; Mortimer launched in 2017. Whilst we consider home the UK,\u003cspan class=\"gmail-white-space-prewrap\"\u003e  \u003c\/span\u003eLily \u0026amp; Mortimer was inspired by our founder Jayne's time living in Asia. Having studied sustainability, her goal to create a timeless\u003cspan class=\"gmail-white-space-prewrap\"\u003e  \u003c\/span\u003eand sophisticated baby \u0026amp; childrens essentials range was realised.\u003cbr class=\"\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"\"\u003eMade from 100% organic GOT's certified cotton, the collection is soft \u0026amp; breathable, suitable for the most delicate of newborn skin.  The collection compliments both boys and girls and is made to last, meaning favourites can be passed down with pride.\u003c\/div\u003e\n\u003cdiv class=\"\"\u003eThe Layette range features our signature stripe trim and L\u0026amp;M motif prints creating a classically stylish finish to any nursery. The best selling muslins are cool, breathable and generously sized making them perfect for use as a swaddle, feeding cover up or blanket. \u003c\/div\u003e\n\u003cdiv class=\"\"\u003eThe Mini L\u0026amp;M Collection is designed to out last a season, giving parents great value for money. Using our palette of cool, non - seasonal colours allows for layering and mix and matching - more wears, more fun.\u003c\/div\u003e","products":[],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0421\/0225\/9871\/collections\/WM_Brand_page.png?v=1594009282","url":"https:\/\/bloomconnectnz.myshopify.com\/collections\/lily-mortimer.oembed","provider":"Bloom Connect NZ","version":"1.0","type":"link"}